There are a few gems to interpret in the just-released Pew survey of ebook reading. 1. We are getting very close to half (they report 43%) of Americans 16 and older saying they have read a book or other long-form content in digital format in the past year. As other data in the survey suggest, […]
Archives for April 2012
Should trade publishers start ditching their B2B imprints for a B2C world?
I spent last Friday at the On Copyright 2012 conference staged by my clients at Copyright Clearance Center. CCC is an organization dedicated to generating revenue for content creators from what is referred to as “secondary” licensing, or uses that are not core to the publisher’s revenue stream and which are often impossible to manage […]