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The publisher’s evolving role

May 21, 2009 by Mike Shatzkin 3 Comments

Michael Cairns has a really good post today that distills a lot of thoughts I have had over the last several years into a clear formulation: that the publisher needs to serve as a “digital concierge” for its author. Three years ago, Brian O’Leary, Ted Hill, and I did a study of marketing spend for […]

Filed Under: Authors, Community, General Trade Publishing, New Models, Publishing, Vertical Tagged With: Brian O'Leary, Facebook, Filedby, Friendfeed, Michael Cairns, Ted Hill, Twitter

Ideas triggered by Amazon buying Lexcycle

April 28, 2009 by Mike Shatzkin 24 Comments

The acquisition of Lexcycle by Amazon sure got all the digerati’s creative juices flowing. What is becoming increasingly clear is that general trade publishers have a card to play here that the niche publishers can only join in on: creating a collectively-owned ebook “store” that can provide an economic baseline for the emerging ebook marketplace. […]

Filed Under: Authors, eBooks, General Trade Publishing, New Models, Publishing, Self-Publishing, Supply-Chain Tagged With: Amazon, Coursesmart, Filedby.com, GoodReads, Google, Lexcycle, LibraryThing, Michael Cairns, Shelfari, Smashwords

The Google settlement, answering some of the questions about the windfall

April 18, 2009 by Mike Shatzkin 6 Comments

The post from Thursday about the Google “windfall” provoked a lot of information sources to help me understand the settlement, large parts of which I clearly did not. We’ll go over the answers I got (as I understand them; my understanding seems to be a moving target…) to the questions Michael Cairns and I posed […]

Filed Under: Authors, New Models, Print-On-Demand, Publishing, Supply-Chain Tagged With: Book Rights Registry, Google, Michael Cairns, orphan books

The Google settlement and unanswered questions, particularly about the windfall

April 16, 2009 by Mike Shatzkin 36 Comments

Michael Cairns and I have both been frustrated with most of the conversation surrounding the Google Book Search settlement. The principal concerns of most of the participants in the dialogue seem to be:  1. Has Google unfairly captured a monopoly on some content? 2. Has the “class” of “orphan authors” been dealt with fairly, since […]

Filed Under: Authors, New Models, Print-On-Demand, Publishing, Supply-Chain Tagged With: Book Rights Registry, Google, Google settlement, Michael Cairns, orphan books

A technology that could unlock a door to the future

April 10, 2009 by Mike Shatzkin 3 Comments

Michael Cairns blogged yesterday about a deal SharedBook has just made with ourenergypolicy.org to use an annotation technology SharedBook has. SharedBook is a client and I spent some time this morning getting updated by CEO Caroline Vanderlip about this new technology. This is wikipedia-type capability with a spin that publishers and authors will really like. […]

Filed Under: New Models, Print-On-Demand, Publishing Tagged With: Caroline Vanderlip. ourenergypolicy.org, Joe Esposito, Michael Cairns, Platform Book, SharedBook

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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Recent Posts

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  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
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