I was interviewed a couple of weeks ago by a journalist who was working on a story about publishers and digital change. He was building something around my “Stay Ahead of the Shift” speech from last year’s Book Expo. “I was impressed by that speech,” he said. “You were very prescriptive about what publishers should do. So […]
What’s so hard to understand about Random House’s strategy?
Since Apple made its iPad announcement last January, five of the Big Six publishers have been featured participatants. That not only means they’re making content available for the iPad “form factor” (color and connectivity like the iPhone, screen size like the Kindle) but also that they’re buying into the new “agency model” for sales. As […]
Are free ebooks a good idea or not?
Kindle is certainly engendering a lot of confusion by billboarding the downloads of free ebooks as “sales.” That paradoxical scorekeeping was the lead for an article by Motoko Rich in The New York Times on Saturday that quoted a lot of people, some apparently disagreeing with each other, but none of them necessarily wrong. There […]
VIDEO: Planning for a Long Career in an Industry That’s Changing
Mike’s speech to a packed house at Hachette, as part of a lunchtime lecture series known as The Publishing Point. Delivering what proved to be a thought-provoking and farsighted view of the future of the book industry, Mike had some clear advice for those planning a long career in publishing: the companies that will succeed will be those that focus on building compelling content for well-defined “vertical communities.”
The ebook windowing controversy has subtext
It took me a couple of days of pondering this to come to my current understanding of it, but I now think that Carolyn Reidy of Simon & Schuster and David Young of Hachette Book Group, since joined by Brian Murray of HarperCollins, are not really fighting a battle to rescue hardcover books from price […]
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