The general topic that I want to talk about today is how the technology, which we will define broadly as the delivery of computer bytes where once we would have delivered print, is affecting book publishing businesses. We will see that perhaps the … [Continue reading]
Selling Books on the Internet
This conference is billed as a repeat of the June conference, when I delivered a speech called "What If?: Surprises Your Competitors Could Deliver Tomorrow Morning". Perhaps the surprise this morning is that I've changed the speech to a new subject, … [Continue reading]
Surprise!
It was an educational process for all of us to research and develop the paper Mark presented just before the break. The learning process continued to the very end. One of the last contributions that we got, which you will read in chapter one, fit the … [Continue reading]
How Quickly Things Change
As we near the end of 1995, a few things about new technologies and New Media, as they pertain to the book publishing business, are considerably clearer than they were a year ago. Last year at this time, reasonable people among us nurtured the … [Continue reading]
Turnover vs. Discount Calculation
The Vista Publishing Perspectives report entitled "Profiting from Future Customers" states that an additional turn adds the same profit for a bookseller as 15 additional points of discount. In his speeches at the Conferences presenting the report (in … [Continue reading]