My first real job was in a bookstore, on the sales floor of the brand new paperback department in Brentano’s on 5th Avenue in the summer of 1962. I loved that place; I loved that job; and I’ve always had a soft spot for bookstores. But, romanticism aside, the truth is that books are just […]
The departing CEO reminds us that Barnes and Noble is of interest and a source of concern for all publishers
(On July 7, 2023, I received the following: JOINT STATEMENT BY DEMOS PARNEROS AND BARNES & NOBLE, INC. Former CEO Demos Parneros and Barnes & Noble have amicably settled all claims regarding his termination in 2018. This matter has been resolved with no judicial determination of wrongdoing. The terms of the settlement are confidential. Dated: […]
Is the new Amazon acquisition something publishers need to think about or not?
If you’re like me, you know a thing or two about the book business but you didn’t know there was a business called Twitch until you heard the announcement this morning that Amazon had bought it for about $1 billion, apparently outbidding or somehow finessing Google to make the purchase. Twitch, I have learned, streams […]
Taking book marketing where the book readers are likely to be
Digital marketers who want to sell books are increasingly turning to the virtual places where readers cluster. This includes marketing through the major social networks (Facebook, Twitter, Pinterest, etc.), using the data mining tools available to target within those networks, as well as marketing in niches and online communities of readers (in some cases publishers are […]
We’re getting SaaS-y, going Hollywood, and starting to plan Digital Book World 2013
It is hard to believe that we’re starting to plan the fourth annual Digital Book World conference, which will be held January 16-17, 2013 at the Hilton in New York City. But we are. The first DBW was held in 2010. Planning for it began the June before when David Nussbaum and Sara Domville of […]
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