It is a safe contention that few people whose primary career motivation is “to get rich” go into book publishing. What attracts folks to our business are other life objectives. Over the six decades I’ve been interacting with publishing professionals, I have come to see that reality as a feature, not a bug. It is […]
Digital marketing and coping with Amazon are the two big challenges for publishers as we begin 2017
I am getting ready to attend my first Digital Book World as a “civilian” (having programmed and moderated the first seven), Thinking about DBW entails recognizing how different the book publishing world today is from what I expected three or six years ago. Be that as it may, the big challenges for the industry — […]
Things to discuss
The planning process for the main Digital Book World program — about 40 discrete programming elements using about 150 speakers over two days — has always benefited from a “Conference Council” brainstorming meeting. This year’s iteration is later this week. We’ll have attendees from all of the Big Five, several other publishers, agents, and assorted […]
Considering the very wide range of digital change topics that should be candidates for discussion at DBW 2016
The challenge for the book business for the past decade has been rapid and less-than-predictable changes in the ecosystem because of digital. There are two underlying shifts that fundamentally alter the ecosystem: people substituting ebook consumption for print book consumption and people substituting online purchase of printed books for buying them in stores. These two […]
My personal list of what should be top-of-mind for publishers around digital change today
What are the most important digital change issues publishers face? To prepare for DBW 2016, we need to decide what publishers need to be thinking about and learning about next March, when the seventh annual DBW will take place. It would be extremely limiting for that selection to be based on my thoughts and opinions […]
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