There is no doubt that digital technology changes the way publishers and booksellers handle their most basic business processes, but it is likely that the most profound changes digital technology will create will be in the marketplace itself
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Fixing Broken Meters and Gauges – New Business Indicators for Publishers
There is a fitting irony in the fact that a big publisher on neither side of the Atlantic published one of the biggest Anglo-American bestsellers of the 1990s, the book “Longitude” by Dava Sobel. The irony is that the true story of “Longitude”, in which James Harrison struggles for the better part of a century to persuade the powers-that-were that he has solved the problem of accurately computing longitude at sea, actually analogizes the real reasons that consumer book publishers don’t make money
Restoring Health to the Book Trade – Vendor-Managed Inventory for Books
It is safe to assume that everybody in this room read Ken Auletta’s piece in The New Yorker a month ago which described in somewhat frightening terms the current state of consumer publishing in the US. It was a piece that didn’t make any publishing insiders very happy and which had flaws that made it easy for some to dismiss. And while I agree that it fails in economic analysis, I think Auletta’s piece was pretty good journalism
Selling Books on the Internet
Many observers estimate that we’ll see $1 billion in book sales on the Web in the next 3-to-5 years. Of course, if it is $1 billion in three years, it may be $3 billion in five years
Surprise!
…we must recognize that we are now in a period of transition. The potential to shift away from printed books will be more obvious when publishers start selling enhanced electronic versions of current books on the Internet. As we will see in a moment, movement in that direction will accelerate in the next few months. The shift will get further impetus a year or two from now when the first book simulators hit the market
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