I just want to riff briefly on a challenge; I am still thinking about what might be a solution, or even an approach to a solution. Here’s the challenge. We need some creative dealmaking between authors and publishers. The partnership is getting more complicated. Publishers (will always) need authors and (most) authors (still) need publishers. […]
Enhanced Ebooks, Part 3
This is the third and final post of a series which spells out a new ebook strategy for trade publishers, expressed in the form of a letter from the publisher to its authors. The first post — the beginning of the letter — expressed the publisher’s intention to invest in a database of digital assets […]
Enhanced Ebooks, Part 2
This is the second post of a series which spells out a new ebook strategy for trade publishers, expressed in the form of a letter from the publisher to its authors. The first post — the beginning of the letter — expressed the publisher’s intention to invest in a database of digital assets to enhance […]
Enhanced Ebooks, Part 1
I want to try to lay out a strategic approach to enhanced ebooks which I believe is more extensive than any general house has shown an inclination to pursue so far. I thought the clearest way to express this would be as a letter to an author which is, after all, how a strategic approach […]
First old publishing story: Brentano’s in 1962
My first real “job” in publishing was working as a sales clerk at Brentano’s flagship bookstore on 5th Avenue in the summer of 1962. I was deployed to the paperback department, which had opened only weeks before. In those days, almost all real consumer paperbacks were “mass-market”, rack-sized paperbacks. And almost all of what we […]