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Capturing and distributing video might be getting cheaper than capturing and distributing words

July 17, 2013 by Mike Shatzkin 8 Comments

There has always been a hierarchy of media built around how easy or cheap it was to deliver one versus another. The most simplistic expression of this has always been that words are cheap and moving images are expensive. A writer could create the intellectual core of a book on her own with paper and […]

Filed Under: Atomization, Authors, Conferences, Marketing, New Models Tagged With: Seth Godin, Susan Danziger, Ziggeo

Things learned and thoughts provoked by London Book Fair 2012

April 24, 2012 by Mike Shatzkin 47 Comments

This post contains a batch of observations from this year’s London Book Fair. Some of it recalled an experience from about 20 years ago. We’ll begin there. In the early 1990s, Microsoft was on a mission to get computer hardware manufacturers to install CD-Rom drives in new machines. Microsoft had a very simple motivation. Software […]

Filed Under: General Trade Publishing, Global, Industry Events, New Models, Publishing History, Self-Publishing, Supply-Chain Tagged With: Allen Lau, Amazon, Andrew Steele, Audible, Belinda Rasmussen, Bloomsbury, Bob Young, Charlie Redmayne, Copyright Clearance Center, Digital Minds, Eric Huang, Evan Schnittman, Fionnuala Duggan, Funny or Die, Hachette Book Group USA, International Course Smart, Jeff Gomez, Kate Wilson, Lulu, Michael Healy, Microsoft, Nosy Crow, Pan Macmillan, Penguin, Pottermore, Publishing Point, Random House UK, Recorded Books, Sara Lloyd, Starlight Runner Entertainment, Susan Danziger, The Great Debate, Wattpad

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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