The Idea Logical Company

  • Blog
  • Speeches
  • Consulting
  • Clients
  • Media
  • About
  • Contact

Getting an award and getting caught up with innovation with BISG

April 21, 2019 by Mike Shatzkin Leave a Comment

The Book Industry Study Group, or BISG, is a book publishing trade organization now headed by Brian O’Leary that was formed to be pan-industry. They were preceded by the Association of American Publishers (AAP) and the American Booksellers Association (ABA), but those were two “sides” of the book trade with their own interests, and they […]

Filed Under: Autobiographical, Conferences, Digital Book World, General Trade Publishing, Industry Events, Licensing and Rights, New Models, Publishing History, Supply-Chain, Technology Tagged With: Alison Rich, Apple, Barnes & Noble, BISG, Book Industry Study Group, Booknet Canada, Bradley Metrock, Brian O'Leary, Carolyn Pittis, Christopher Kenneally, climatechangeresources.org, Copyright Clearance Center, Curtis Brown, Dominique Raccah, Eleanor Shatzkin, Ginger Clark, Google, Hachette, HarperCollins, Ingram, Jess Johns, Kindle, Lena Tabori, Leonard Shatzkin, Maja Thomas, Michael Tamblyn, MVB U.S. Michael Cader, Planned Production, PRH, PublishersLunch, Rakuten Kobo, ReaderLink, Sally Dedecker, Sandy Paul, Sourcebooks, Story Fit, Ted Hill, Wattpad, Welman Digital

Headliners galore will address Digital Book World 2015

December 18, 2014 by Mike Shatzkin 7 Comments

Half of Digital Book World is delivered to the entire audience from the Main Stage. The speakers for 2015 comprise the most illustrious group we have ever had. The headine is definitely that we have managed to corral both Amazon and Apple speakers for our main stage — a feat we don’t believe any other […]

Filed Under: Authors, Digital Book World, eBooks, General Trade Publishing, Global, Marketing, New Models, Publishers Launch Conferences, Scale, Self-Publishing, Supply-Chain, Technology, Vertical Tagged With: "Googled: The End of the World as We Know It", "Put Me in the Story", "The Innovators", Alloy, Amazon, Amplify, Apple, Atria, Bit.ly, Brian Murray, Content Marketing Institute, David Nussbaum, Google, Harlequin, HarperCollins, Hilary Mason, Houghton Mifflin Harcourt, I See Me, iBookstore, James Robinson, Joe Pulizzi, Jonathan Nowell, Judith Curr, Keith Moerer, Ken Auletta, Kickstarter, Launch Kids, Linda Zecher, Lorraine Shanley, Market Partners International, Matthew Greenfield, Michael Cader, Nielsen Book, Paper Lantern Lit, Rethink Education, Rick Chapman, Russ Grandinetti, S&S, Seth Godin, Sourcebooks, Speakaboos, The New York Times, The New Yorker, Thomas Nelson, Walter Isaacson, Wattpad

The Digital Book World program this year covers the waterfront of the digital transition for book publishing

December 11, 2014 by Mike Shatzkin 2 Comments

(This is a longer-than-usual Shatzkin Files post reviewing the topics and speakers for the 26 breakout sessions at DBW 2015. It serves as a checklist of “things to think about right now” for book publishers living through the experience of digital change. The entire program is here. We decided not to link to each and every […]

Filed Under: Atomization, Authors, Digital Book World, Direct response, eBooks, General Trade Publishing, Global, Industry Events, Licensing and Rights, Marketing, New Models, Scale, Self-Publishing, Subscriptions, Supply-Chain, Technology, Vertical Tagged With: "Books in the Digital Age", "Breaking the Page", "Merchants of Culture", :Professor John B. Thompson, Adrian Norman, Alex white, Alyson Forbes, Amanda Edmonds, Amazon, Andrea Fleck-Nisbet, Andrew Dorward, Andrew Weinstein, Angela Tribelli, Annie Lowrey, Apex Content Solutions, Ashleigh Gardner, Ashley Gordon, Association of American Publishers, Atria, Barry Eisler, Barry Lynn, Beni Rachmanov, Bianca D'Arc, Bill Kasdorf, Bill McCoy, BISG, Bitlit, Blloon, Bluefire, Bookbub, BookGenie451, Bookmate, Booksource, Booktracks, Brian Murray, Caitlin Friedman, Carlos Carrenho, Carolyn Pittis, Chris Kennealley, Chris Kubica, Chris Palma, Christine Hung, Citia, CJ Alvarado, Clancy Marshall, Content Marketing Institute, Copyright Clearance Center, Curriculet, Dana Beth Weinberg, Daniel Houghton, Dasilva & Phillips, Dave Cramer, David Burleigh, David Vinjamuri, Defined Learning, Dev Chatillon, Diversion, Douglas Stambaugh, Entangled, Enthrill, ePub Direct, Eric Shanfelt, Erica Lazzaro, Evan Schnittman, F+W Media, Fast Company, Fast Forward Labs, Forbes, Foreign Affairs, Frankfurt Book Fair, Full Fathom Five, Gareth Cuddy, George McBride, George McBride Media Group, Google, Greg Ferguson, Hachette, Hannah Harlow, HarperCollins, HarperCollins Christian Publishing, Heather Myers, Heidi Vincent, Hilary Mason, Houghton Mifflin Harcourt, IDPF, Ingram, Intelligent Television, iShook, James Frey, Jane Friedman, Jared Friedman, Jason Pinter, Jason Singer, Jay Lauf, Jeff Dodes, Jeremy Greenfield, Jess Johns, Joe Esposito, Joe Pulizzi, John B. Thompson, John Clinton, Johnjoe Farragher, Jonathan Stolper, Josh Schanker, Judith Curr, Judith Regan, Keith Fretz, Ken Auletta, Ken Brooks, Kensington, Kerry Dyer, Kevin Franco, Keywords Press, Kindle Unlimited, Knewton, Kobo, Kristin Fassler, Laura Hazard Owen, Len Vlahos, LibreDigital, Liz Pelletier, Logical Marketing, Lonely Planet, Lorraine Shanley, Lucas Wittman, Lynda Hammes, Macmillan, Marcello Vena, Marcus Woodburn, Market Partners, Mary Cummings, Matt Shatz, Matthew Cavnar, McGraw-Hill, Micah Bowers, Michael Tamblyn, Mike Perlis, Nathan Maharaj, National Geographic Books, Neal Goff, Neal Shenoy, Neil Jaffe, New America Foundation, New York Magazine, Next Big Book, Niantic Labs, Nielsen Bookscan, O'Reilly, Open Road Media, OverDrive, Oyster, Paul Belfanti, Paul Cameron, Paul Labay, Pearson, Penguin Random House, Perseus, Peter Borland, Peter Hudson, Peter Kaufman, Peter McCarthy, Peter Meyers, Phaidon, Phil Madans, Polis Books, PW, Quartz, Rachel Chou, Regan Arts, Rick Chapman, Rick Joyce, Robin Warner, Sanders Kleinfeld, Sara Domville, Sara Ittelson, Scholastic, Scott Mebus, Scribd, Seth Godin, Simon & Schuster, Simon Allen, Simon Dunlop, Snippet, Spark No. 9, Speakaboos, Steve Zacharius, Sue Fleming, Ted Hill, Thad McIlroy, The New Yorker, The Street, Thomas Leliveld, Thomas Minkus, Tom Allen, Tom Thompson, U.S. News & World Report, Verso Advertising, Vook, Walter Isaacson, Wattpad, Welman Digital, Wiley, Workman, YouTube

We got lucky with the speakers we booked for Publishers Launch Frankfurt

October 2, 2013 by Mike Shatzkin Leave a Comment

Branch Rickey, the fabled baseball executive who gave us racial integration, farm systems, and a host of great teams over fifty years, used to say “luck is the residue of design”. I’d like to think he was right, because we have really been lucky with our Frankfurt show for Publishers Launch, which we present in […]

Filed Under: Conferences, Global, Publishers Launch Conferences, Supply-Chain, Vertical Tagged With: Allen Lau, Amazon, Bluefire, Branch Rickey, Charlie Redmayne, Frankfurt Academy, GoodReads, HarperCollins, Jonathan Nowell, Ken Brooks, Marcus Leaver, McGraw-Hill, Micah Bowers, Nielsen Book, Octavio Kulesz, Osprey, Otis Chandler, Pottermore, Quarto, Rebecca Smart, Russ Grandinetti, Scribd, Sourcebooks, Trip Adler, Wattpad

Taking book marketing where the book readers are likely to be

July 8, 2013 by Mike Shatzkin 3 Comments

Digital marketers who want to sell books are increasingly turning to the virtual places where readers cluster. This includes marketing through the major social networks (Facebook, Twitter, Pinterest, etc.), using the data mining tools available to target within those networks, as well as marketing in niches and online communities of readers (in some cases publishers are […]

Filed Under: Authors, Community, eBooks, General Trade Publishing, Global, Industry Events, Marketing, New Models, Publishers Launch Conferences Tagged With: Abagail Gibbs, Amanda Hocking, Amazon, B&N, Beth Reeks, Book Country, Brittany Geragotelis, Facebook, GoodReads, Macmillan, Margaret Atwood, Nikki Kelly, Penguin, Pinterest, PW, Random House, Scholastic, Scribd, Twitter, Wattpad

  • 1
  • 2
  • Next Page »

Search

Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

Follow Mike on Twitter @MikeShatzkin.

Interview with Mike Shatzkin

Book Cover: The Book Business: What Everyone Needs to Know

The Book Business: What Everyone Needs to Know

Sign Up

Get The Shatzkin Files posts by email.

Recent Posts

  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
  • What the ruling against the PRH-S&S merger means for the publishing business
  • “Automated ebook marketing by Open Road; can anybody else do it?”
  • How book publishing has changed in recent decades and the puzzling question of what comes next

Archives

Categories

  • Atomization
  • Authors
  • Autobiographical
  • Baseball
  • Chuckles
  • Climate Change
  • Community
  • Conferences
  • Digital Book World
  • Direct response
  • eBooks
  • Enhanced ebook university
  • General Trade Publishing
  • Global
  • Industry Events
  • libraries
  • Licensing and Rights
  • Marketing
  • New Models
  • Politics
  • Print-On-Demand
  • Publishers Launch Conferences
  • Publishing
  • Publishing History
  • rights
  • Scale
  • Self-Publishing
  • SEO
  • Speeches
  • Subscriptions
  • Supply-Chain
  • Technology
  • Unbundling
  • Uncategorized
  • Vertical

Recent Posts

  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
  • What the ruling against the PRH-S&S merger means for the publishing business

Pages

  • Blog
  • Consulting
  • In the Media
  • Clients
  • About Us

Follow Mike

  • Facebook
  • LinkedIn
  • Twitter

Search

Copyright © 2023 · eleven40 Pro Theme on Genesis Framework · WordPress · Log in