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Knowing which titles to work on is a challenge today that was not important 10 years ago

May 11, 2017 by Mike Shatzkin 2 Comments

About 15 years ago, my friend Charlie Nurnberg, then the Sales VP at Sterling (which was, then, an independent publisher not yet bought by Barnes & Noble) threw me a challenge. “For years,” he said, “I got the B&N green-bar report [by which he meant an Excel spreadsheet] every Friday. I had 800 titles on […]

Filed Under: General Trade Publishing, Marketing, New Models, Supply-Chain, Uncategorized Tagged With: Amazon, Barnes & Noble, Borders, Charles Nurnberg, Sterling, Supply Chain Tracker

It is being proven that smaller bookstores can work commercially

October 25, 2015 by Mike Shatzkin 10 Comments

Sometimes it takes a decade or more for an insight to be validated, but it is always nice when it happens. Around the turn of the century, I was developing a business called “Supply Chain Tracker”, which had a nice client base for a few years. What we did was take the data feeds — […]

Filed Under: Digital Book World, General Trade Publishing, Marketing, New Models, Publishing History, Supply-Chain Tagged With: Amazon, Anna Borne Minberger, B&N, Baker & Taylor, Barnes & Noble, Bonniers, Books-a-Million, Borders, Brentano's, Cambridge University Press, Charles Nurnberg, Frankfurt Book Fair, Ingram, Leonard Shatzkin, Lorraine Shanley, Market Partners, Pocket Shop, Sterling Publishing, Steve Clark

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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Recent Posts

  • Running a big publishing house is not as much fun as it used to be
  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author

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