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Wondering whether printed books will outlast printed money, or football

May 5, 2014 by Mike Shatzkin 13 Comments

When you’re trying to figure out what will happen in the book publishing business in the years to come, any prediction depends on how things work out that are beyond the control of the business, and sometimes well outside it. This will be increasingly the case if the book business, in what has remained a […]

Filed Under: Atomization, Authors, eBooks, General Trade Publishing, Global, Marketing, New Models, Scale, Self-Publishing, Supply-Chain, Vertical Tagged With: "Hunger Games", "Twilight", Amazon, Apple, Barnes & Noble, Chi Birmingham, Claire Cain Miller, content marketing, Google, Harris Survey, Harry Potter, Kindle, Kobo, New York Times

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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