This is the second post of a series which spells out a new ebook strategy for trade publishers, expressed in the form of a letter from the publisher to its authors. The first post — the beginning of the letter — expressed the publisher’s intention to invest in a database of digital assets to enhance […]
Amazon in the ebook age, reconsidered
Amazon made a huge leap to the front of the iPhone line. Putting a Kindle reader on the iPhone for free through the App Store enables shopping at Amazon’s Kindle store and then a direct download into the iPhone (or into the Kindle, or both!) This means reasonably good book merchandising and one-click. The reader […]
Publishers need to be clearer about their rights
Some of the recent conversation about ebook fair use sparked by the Kindle-and-audio incident made me recall that Joe Esposito and I had written about this problem in Publishers Weekly more than two years ago. We had a different catalyst for our thinking; at the time, we were wondering what the rules should be for […]
Enhanced Ebooks, Part 1
I want to try to lay out a strategic approach to enhanced ebooks which I believe is more extensive than any general house has shown an inclination to pursue so far. I thought the clearest way to express this would be as a letter to an author which is, after all, how a strategic approach […]
Amazon’s competitive advantages: will they extend to an ebook world?
Will Amazon’s 70% or 75% or more market share of physical book sales online, plus the currently market-leading ebook reader, the Kindle, lead to a similar dominance of the ebook market as it grows? Despite the early lead of the Kindle, and the lock-ins provided by DRM, no interoperability, the largest selection of current titles, […]