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The publishing business as we have known it is not going away anytime soon

June 11, 2015 by Mike Shatzkin 38 Comments

Regular readers, please pardon me for the unusual length of this post, but it covers a lot of ground that I think is necessary to make the point. A friend who has actually been working fulltime in the book business since I was still in college and who remains active was speculating at BEA about […]

Filed Under: Atomization, Authors, eBooks, General Trade Publishing, Global, Licensing and Rights, Marketing, New Models, Scale, Self-Publishing, Supply-Chain Tagged With: AAP, Amazon, Author Earnings, Barnes & Noble, BookScan, Borders, Codex Group, DBW, Gareth Cuddy, Google, Harry Bingham, iBooks, Ingram, James Patterson, Jane Friedman, John Wiley, Nielsen Market Research, Nook, Publishing Technology, PubTrack Digital, Smashwords, Vearsa

More thinking about how author and publisher marketing collaboration should change

April 12, 2015 by Mike Shatzkin 32 Comments

Because of our Logical Marketing work and our interest in author websites (admittedly just a corner of the author-marketing world, even if we think it is a cornerstone), I did a couple of recent posts, the basic thrust of which was that publishers needed to rethink marketing and the author interaction around it. Now, British […]

Filed Under: Authors, eBooks, General Trade Publishing, Marketing, Self-Publishing, Supply-Chain Tagged With: Amazon, B&N, Borders, Harry Bingham, Jane Friedman, Logical Marketing

Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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Recent Posts

  • Doubts about the Department of Justice’s objection to the PRH acquisition of S&S
  • Every publishing strategy should start with Amazon and Ingram
  • Why books are different and why enterprises will be discovering they should be issuing them
  • “Enterprise self-publishing” is coming: the third great disruption of book publishing since the 1990s
  • “The Family Business” is Ingram: the global infrastructure for the book industry
  • Amazon has done so many smart things that some of the best ones get forgotten
  • Remembering Jim Haynes, the man with more friends than anybody else
  • Thoughts about what Covid and 2020 mean for book publishing
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  • The end of the general trade publishing concept

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Recent Posts

  • Doubts about the Department of Justice’s objection to the PRH acquisition of S&S
  • Every publishing strategy should start with Amazon and Ingram
  • Why books are different and why enterprises will be discovering they should be issuing them
  • “Enterprise self-publishing” is coming: the third great disruption of book publishing since the 1990s
  • “The Family Business” is Ingram: the global infrastructure for the book industry

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Archives

Categories

  • Atomization
  • Authors
  • Autobiographical
  • Baseball
  • Chuckles
  • Climate Change
  • Community
  • Conferences
  • Digital Book World
  • Direct response
  • eBooks
  • Enhanced ebook university
  • General Trade Publishing
  • Global
  • Industry Events
  • libraries
  • Licensing and Rights
  • Marketing
  • New Models
  • Politics
  • Print-On-Demand
  • Publishers Launch Conferences
  • Publishing
  • Publishing History
  • rights
  • Scale
  • Self-Publishing
  • SEO
  • Speeches
  • Subscriptions
  • Supply-Chain
  • Technology
  • Unbundling
  • Uncategorized
  • Vertical

Recent Posts

  • Doubts about the Department of Justice’s objection to the PRH acquisition of S&S
  • Every publishing strategy should start with Amazon and Ingram
  • Why books are different and why enterprises will be discovering they should be issuing them

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