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Every publishing strategy should start with Amazon and Ingram

October 26, 2021 by Mike Shatzkin Leave a Comment

Having been out of the day-to-day of book publishing for a few years now, and — like most people — cut off from most routine commercial conversations in the nearly two years of the pandemic, I took a look at some recent opportunities I encountered online to catch up with today’s book biz realities through […]

Filed Under: General Trade Publishing, Marketing, New Models, Print-On-Demand, Publishing History, Self-Publishing, SEO, Supply-Chain Tagged With: Amazon, Bookbub, Ignition, Ingram, Ingram Insights, IngramSpark, KDP, Kindle, Kindle Direct Publishing, Legible.com, Open Road Integrated Media

Why books are different and why enterprises will be discovering they should be issuing them

July 5, 2021 by Mike Shatzkin Leave a Comment

My most recent post noted the rise of what I called “enterprise self-publishing”. It increasingly looks to me like enterprise-driven book publishing will become the dominant provider of books over the next decade. What distinguishes it is book publishing as a function in support of other efforts, rather than as a stand-alone business intended to […]

Filed Under: Authors, General Trade Publishing, Licensing and Rights, New Models, Print-On-Demand, Publishing History, rights, Self-Publishing, Supply-Chain, Uncategorized Tagged With: Amazon, Books in Print, Dan Gerstein, Gotham Ghostwriters, Gotham Publishing Solutions, Ingram, IngramSpark, ISBN numbers, Jane Friedman, Kindle Direct Publishing, Substack

Are Amazon exclusives the next big challenge for everybody else in publishing?

September 22, 2014 by Mike Shatzkin 28 Comments

Somebody smarter (or more patient about wading through data) than I am could probably figure out how far along this bifurcation is already, but Amazon is doing its very best to build a body of content that is desirable and available from nobody else but them. This is something you can do when you’re in […]

Filed Under: Authors, Digital Book World, General Trade Publishing, New Models, Self-Publishing, Supply-Chain Tagged With: Amazon, Atria, Authors United, David Streitfeld, Entangled, George McBride Media, Hachette, Hugh Howey, Judith Curr, Keywords Press, Kindle Direct Publishing, Kindle Unlimited, Michael Cader, New York Times, Peter K. Borland, Publishers Lunch, Simon & Schuster

Subscriptions are in the news this week

July 24, 2014 by Mike Shatzkin 16 Comments

Subscriptions for ebooks are certainly in the news this week. Amazon just announced their Kindle Unlimited offering, taking its place beside Oyster and Scribd as a “one price for all you can eat” Netflix- or Spotify-for-ebooks program. And the Book Industry Study Group has released a lengthy and fact-filled report from Ted Hill and Kate […]

Filed Under: Authors, eBooks, General Trade Publishing, Licensing and Rights, New Models, Self-Publishing, Subscriptions, Supply-Chain Tagged With: Amazon, Baen, Big Five, BISG, Book Industry Study Group, Hachette, HarperCollins, Hugh Howey, Kate Lara, Kindle Direct Publishing, Kindle Unlimited, KU, Macmillan, Madeline McIntosh, Oyster, Penguin Random House, Publishers Lunch, Scribd, Simon & Schuster, Ted Hill

Explaining my skepticism about the likelihood of success for a general subscription model for ebooks

July 22, 2012 by Jess 4 Comments

In a prior post, I observed that the apparently-successful subscription offerings for books were in niches. And I said I believed that a more general subscription model wouldn’t work for ebooks the way it has seemed to work for music (Spotify), movies and TV shows (Netflix), and audiobooks (Audible). By that I meant two things. […]

Filed Under: Authors, Direct response, eBooks, General Trade Publishing, Licensing and Rights, Supply-Chain Tagged With: Amazon, Amazon Prime, Audible, Bloomsbury, Books24x7, F+W Media, Grove/Atlantic, Kindle, Kindle Direct Publishing, Kindle Owners Lending Library, Leonard Shatzkin, Lonely Planet, Neteflix, Norton, Rosetta Books, Scholastic, Simon Lipskar, Spotify, Workman/Algonquin, Writer's House

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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Recent Posts

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  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
  • What the ruling against the PRH-S&S merger means for the publishing business
  • “Automated ebook marketing by Open Road; can anybody else do it?”

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  • Running a big publishing house is not as much fun as it used to be
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  • When a publisher might not do as good a job as a self-publishing author

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