Having been out of the day-to-day of book publishing for a few years now, and — like most people — cut off from most routine commercial conversations in the nearly two years of the pandemic, I took a look at some recent opportunities I encountered online to catch up with today’s book biz realities through […]
Both the supply chain and book marketing are forever changed by Coronavirus
Just before the world changed, about five months ago on February 18th, we wrote in this space about two initiatives that made sense for all publishers to employ to raise revenues and profits. One was Ingram’s Guaranteed Availability Program (GAP), which connects their Lightning print-on-demand capability to their ability to ship within 24 hours, delivering […]
Two pretty easy ways to add revenue that most publishers are missing
The biggest publishers today are regularly delivering improved profit performance on a flat or declining sales base. This masks a troubling truth about today’s book business. The core asset base of a book publisher is “performing titles”: the books that are delivering measurable revenues. The more of them there are the healthier the business is. […]