Michael Tamblyn, who heads up the Kobo global ebook operation, delivered a brilliant talk at the BISG Annual Meeting last week. The meat of his speech was to instruct publishers in very specific terms how to title, price, release, and identify their books in metadata in ways that really matter to sales and which are, […]
Medium publishes a book and gets some big PR
The New York Times carried a story on the front page of its Friday Business section about a book. This book is a novel entitled (appropriately for this piece) “The Big Disruption” by Jessica Powell. Of course, it is about Silicon Valley, which explains its positioning and why Times columist Farhad Manjoo was interested enough […]