Recent data seem to show that, for the publishers, the growth in the retail ebook market has slowed down or stopped (at least for the moment), while Amazon’s ebook sales apparently continue to grow. The share of the market controlled by the publishing establishment — the Big Five publishers and others — is starting to be […]
A 10-point strategy for mini-vertical creation
The last post here, where I suggested that publishers should reconsider how they handle first serials, begs a number of follow-up questions. Two people commenting on the post raised the concern that HarperCollins wouldn’t have been able to handle the traffic the “Go Set A Watchman” excerpt would generate. My IT advisors say that is […]
Publisher strategies around first serials pretty obviously need to be rethought
This Friday, newspapers on both sides of the Atlantic — the Wall Street Journal in the US and the Guardian in the UK — will publish the first chapter of the much-awaited Harper Lee novel, “Go Set A Watchman”. The licensors who authorized these excerpts are HarperCollins in the US (and they are, of course, […]