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VIDEO: Planning for a Long Career in an Industry That’s Changing

December 17, 2009 by Mike Shatzkin Leave a Comment

Mike’s speech to a packed house at Hachette, as part of a lunchtime lecture series known as The Publishing Point. Delivering what proved to be a thought-provoking and farsighted view of the future of the book industry, Mike had some clear advice for those planning a long career in publishing: the companies that will succeed will be those that focus on building compelling content for well-defined “vertical communities.”

Filed Under: Speeches Tagged With: Amazon, Baker & Taylor, Blio, blog, book clubs, Book of the Month, BookScan, Cathy's Book, Daily Lit, dedicated device, eBooks, Google, Hachette, HarperCollins, iPhone, Kindle, Kirkus, Macmillan, Penguin, Perseus, Print-On-Demand, Random House, Simon & Schuster, Sourcebooks, television, The Publishing Point, verticle

The emerging opportunity for today’s publishers

June 17, 2009 by Mike Shatzkin 5 Comments

Last week I went to a “brown bag lunch” session organized by Daily Lit featuring Gail Glickman Horwood, head of digital strategy for Martha Stewart Living and a veteran of nearly 15 years in the web business for magazines and for AOL. Gail was an engaging and knowledgeable presenter and she stressed two points, one […]

Filed Under: Community, General Trade Publishing, New Models, Publishing, Vertical Tagged With: Daily Lit, Gail Glickman Horwood, Issuu, Martha Stewart Living, Penguin

A New Project: “StartwithXML, Why and How”

September 12, 2008 by Mike Shatzkin 4 Comments

We have turned our attention to a problem we believe will occupy just about all publishers in the years to come, the opportunities and challenges presented by an XML workflow that starts with the author, or even before there is an author.

Why should you care? Because the world we live in is changing, and XML is the key to mastering the change

Filed Under: Speeches Tagged With: BISAC code, BISG, codeMantra, Daily Lit, eBooks, Jouve, Klopotek, LJNDawson, Magellan Media, McGraw-Hill, O'Reilly Media, Print-On-Demand, Publishing Dimensions, Rosetta Solutions, THA Consulting, XML

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

Follow Mike on Twitter @MikeShatzkin.

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Recent Posts

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  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
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Recent Posts

  • Running a big publishing house is not as much fun as it used to be
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  • When a publisher might not do as good a job as a self-publishing author

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