In the 1990s, Mark Bide would always begin the “Publishing in the 21st Century” conferences we ran by reviewing the research we had done around some aspect of digital change in publishing with the admonition that book publishing was “many very different businesses.” By that, Mark meant that trade publishers (who sold primarily through bookstores) […]
Full-service publishers are rethinking what they can offer
At lunch a few months ago, Brian Murray, the CEO of HarperCollins, expressed dissatisfaction with the term “legacy” to describe the publishers who had been successful since before the digital revolution began. For one thing, he felt that sounded too much like “the past”. “We need to come up with a different term,” was his […]