The Idea Logical Company

  • Blog
  • Speeches
  • Consulting
  • Clients
  • Media
  • About
  • Contact

Digital marketing and coping with Amazon are the two big challenges for publishers as we begin 2017

January 3, 2017 by Mike Shatzkin 8 Comments

I am getting ready to attend my first Digital Book World as a “civilian” (having programmed and moderated the first seven), Thinking about DBW entails recognizing how different the book publishing world today is from what I expected three or six years ago. Be that as it may, the big challenges for the industry — […]

Filed Under: Authors, Conferences, Digital Book World, eBooks, General Trade Publishing, Marketing, Publishing History, SEO, Supply-Chain, Technology Tagged With: "Electronic Publishing and Rights", Amazon, Apple, Author Earnings, B&N, Brian Defiore, Codex, Dan Lubart, Data Guy, Ginger Clark, Hugh Howey, iBooks, Ingram, iobyte, John Sargent, Jon Fine, Kindle, Knopf, Kobo, Macmillan, Michael Cader, NetGalley, Nielsen Bookscan, Nook, Peter Hildick-Smith, Peter McCarthy, Porter Anderson, Publishers Weekly, Simon & Schuster, Susan Ruszala, Ted Hill, Wall Street Journal

Full-service publishers are rethinking what they can offer

September 4, 2012 by Mike Shatzkin 34 Comments

At lunch a few months ago, Brian Murray, the CEO of HarperCollins, expressed dissatisfaction with the term “legacy” to describe the publishers who had been successful since before the digital revolution began. For one thing, he felt that sounded too much like “the past”. “We need to come up with a different term,” was his […]

Filed Under: Authors, General Trade Publishing, New Models, Publishers Launch Conferences, Self-Publishing, Supply-Chain Tagged With: Amazon, Anthony Forbes Watson, Author Solutions, Baker & Taylor, Barnes & Noble, Book Country, Brian Murray, Charlie Redmayne, Dominique Raccah, Faber, Farrar Straus & Giroux, Hachette, HarperCollins, Helmut Pesch, Ingram, Ken Michaels, Knopf, Leonard Shatzkin, Lubbe, Macmillan, Marcello Vena, Modern Library, Osprey, Pan Macmillan, Penguin, Perseus, Politico, Pottermore, Publishing in the 21st Century, Random House, RCS Libri, Rebecca Smart, Rick Joyce, Scholastic, Scribners, Simon & Schuster, Sourcebooks, Stephen Page, VISTA

Should trade publishers start ditching their B2B imprints for a B2C world?

April 2, 2012 by Mike Shatzkin 59 Comments

I spent last Friday at the On Copyright 2012 conference staged by my clients at Copyright Clearance Center. CCC is an organization dedicated to generating revenue for content creators from what is referred to as “secondary” licensing, or uses that are not core to the publisher’s revenue stream and which are often impossible to manage […]

Filed Under: Authors, Conferences, eBooks, General Trade Publishing, Industry Events Tagged With: "Free Ride", Big Six, CCC, Copyright Clearance, Crown, Farrar Straus, Grand Central, Hachette Book Group USA, Knopf, Little Brown, Macmillan, Maja Thomas, Michael Healy, On Copyright 2012, Penguin, Random House, Robert Levine, Scribners, Simon & Schuster, St. Martin's, Viking

Publishers, brands, and the change to b2c

September 6, 2010 by Mike Shatzkin 42 Comments

I’ve been in the book business for a long time, more than 48 years since my first job on the sales floor of Brentano’s bookstore. For over 37 years it has been my fulltime occupation. My father started his career in books just before I was born, so I have been meeting publishing people more or […]

Filed Under: Community, General Trade Publishing, New Models, Publishing, Supply-Chain, Vertical Tagged With: Abrams, Dummies, Harlequin, Knopf, Markus Dohle, Penguin, Potter Crafts, Publishing Perspectives, Random House, Watson-Guptill

It isn’t wise to draw lines in the sand that ultimately can’t be defended

July 25, 2010 by Mike Shatzkin 23 Comments

Apologies in advance for a much-longer-than-usual post. It is not like the publishers haven’t seen the ebook royalty fight coming. On a panel he and I were on together in March of 2009, John Sargent, the Chairman and CEO of Macmillan, identified ebook margins as the critical issue for publishers going forward. Even though ebook […]

Filed Under: Authors, eBooks, General Trade Publishing, New Models, Publishing, Supply-Chain Tagged With: Amazon, Andrew Wylie, Apple, Barnes & Noble, Black Plastic Glasses, Bran Hambric, Dominique Raccah, Evan Schnittman, iPad, Jane Friedman, John Sargent, John Schline, Kindle, Knopf, Macmillan, Nook, Odyssey Books, Open Road, Penguin, Random House, Rosetta Books, Simon & Schuster, Sourcebooks, Stephen Covey, William Styron

  • 1
  • 2
  • Next Page »

Search

Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

Follow Mike on Twitter @MikeShatzkin.

Interview with Mike Shatzkin

Book Cover: The Book Business: What Everyone Needs to Know

The Book Business: What Everyone Needs to Know

Sign Up

Get The Shatzkin Files posts by email.

Recent Posts

  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
  • What the ruling against the PRH-S&S merger means for the publishing business
  • “Automated ebook marketing by Open Road; can anybody else do it?”
  • How book publishing has changed in recent decades and the puzzling question of what comes next

Archives

Categories

  • Atomization
  • Authors
  • Autobiographical
  • Baseball
  • Chuckles
  • Climate Change
  • Community
  • Conferences
  • Digital Book World
  • Direct response
  • eBooks
  • Enhanced ebook university
  • General Trade Publishing
  • Global
  • Industry Events
  • libraries
  • Licensing and Rights
  • Marketing
  • New Models
  • Politics
  • Print-On-Demand
  • Publishers Launch Conferences
  • Publishing
  • Publishing History
  • rights
  • Scale
  • Self-Publishing
  • SEO
  • Speeches
  • Subscriptions
  • Supply-Chain
  • Technology
  • Unbundling
  • Uncategorized
  • Vertical

Recent Posts

  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
  • What the ruling against the PRH-S&S merger means for the publishing business

Pages

  • Blog
  • Consulting
  • In the Media
  • Clients
  • About Us

Follow Mike

  • Facebook
  • LinkedIn
  • Twitter

Search

Copyright © 2023 · eleven40 Pro Theme on Genesis Framework · WordPress · Log in