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The end of the general trade publishing concept

October 19, 2020 by Mike Shatzkin Leave a Comment

My brilliant friend Joe Esposito has written a piece to explain why Penguin Random House would want to acquire Simon & Schuster.  I have also been thinking about why PRH, or any of the other three of the “Big Five”, would want to acquire S&S. In fact, two of the three, Hachette and HarperCollins, have […]

Filed Under: General Trade Publishing, Marketing, New Models, Print-On-Demand, Publishing, Publishing History, Scale, Self-Publishing, Supply-Chain, Vertical Tagged With: Big Five, Dan Gerstein, Gotham Publishing Solutions, Hachette, HarperCollins, Howtopublishbooks.com, Ingram, IngramSpark, Joe Esposito, John Sargent, Julie Blattberg, Macmillan, Penguin Random House, PRH, Robin Cutler, Simon & Schuster, Tom McCormack

Both the supply chain and book marketing are forever changed by Coronavirus

July 12, 2020 by Mike Shatzkin Leave a Comment

Just before the world changed, about five months ago on February 18th, we wrote in this space about two initiatives that made sense for all publishers to employ to raise revenues and profits. One was Ingram’s Guaranteed Availability Program (GAP), which connects their Lightning print-on-demand capability to their ability to ship within 24 hours, delivering […]

Filed Under: eBooks, General Trade Publishing, Marketing, New Models, Scale, SEO, Supply-Chain Tagged With: Book supply chain, GAP, Grove Atlantic, Guaranteed Availability Program, Houghton Mifflin Harcourt, Ignition, Ingram, Lightning Print, Open Road, Print-On-Demand

Two pretty easy ways to add revenue that most publishers are missing

February 18, 2020 by Mike Shatzkin Leave a Comment

The biggest publishers today are regularly delivering improved profit performance on a flat or declining sales base. This masks a troubling truth about today’s book business. The core asset base of a book publisher is “performing titles”: the books that are delivering measurable revenues. The more of them there are the healthier the business is. […]

Filed Under: eBooks, General Trade Publishing, Licensing and Rights, New Models, rights, Scale, Supply-Chain, Technology Tagged With: books on Kobe Bryant, Free money for publlshers, Ignition, Ingram, Jane Friedman, John Ingram, Lightning, Open Road, Print-On-Demand

What is causing the uptick in independent bookstores?

January 27, 2020 by Mike Shatzkin Leave a Comment

My first real job was in a bookstore, on the sales floor of the brand new paperback department in Brentano’s on 5th Avenue in the summer of 1962. I loved that place; I loved that job; and I’ve always had a soft spot for bookstores. But, romanticism aside, the truth is that books are just […]

Filed Under: Community, General Trade Publishing, Publishing History, Scale, Supply-Chain Tagged With: Amazon, Barnes & Noble, Borders, Brentano's, Jeff Bezos

2020: Zero year thoughts about the changes in book publishing

January 7, 2020 by Mike Shatzkin Leave a Comment

Years that end in zeroes summon a natural tendency to look backwards and forwards. So as we enter this century’s decade of The 20s, we’ll do just that. The ideas in this piece analyze what is mostly anecdata: “facts” that are real, that I’ve vetted with people who have lived through these times with me, […]

Filed Under: General Trade Publishing, Global, Marketing, New Models, Publishing, Publishing History, Scale, Self-Publishing, Supply-Chain, Vertical Tagged With: "The Book Business: What Everyone Needs to Know", 2020, Barnes & Noble, Books in Print, Borders, Dalton, decades and centuries and zero years, In Cold Type, Ingram, Leonard Shatzkin, Lightning Print, Lightning Source, Robert Paris Riger, Robert Riger, St. Martin's Press, Thomas McCormack, Walden

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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Recent Posts

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  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
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