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What Oyster going down demonstrates is not mostly about the viability of ebook subscriptions

September 23, 2015 by Mike Shatzkin 28 Comments

The news that the general ebook subscription offering Oyster is throwing in the towel was not really a surprise. The business model they were forced to adopt for the biggest publishers — paying full price for each use of a book with a threshold trigger at considerably less than a complete read while, at the […]

Filed Under: Atomization, eBooks, General Trade Publishing, Global, Licensing and Rights, Marketing, New Models, rights, Scale, Self-Publishing, Subscriptions, Supply-Chain, Vertical Tagged With: 24Symbols, Amazon, Android, Apple, Barnes & Noble, Big Five, Borders, Carolyn Reidy, Entitle, Google, Hachette Book Group, HarperCollins, Ingram, Ingram Internet Support Services, iOS, Kindle Unlimited, Kobo, KU, Macmillan, New York Times, Oyster, Penguin Random House, Rakuten, Russell Grandinetti, Safari, Scribd, Simon & Schuster

The publishing world is changing, but there is one big dog that has not yet barked

August 5, 2015 by Mike Shatzkin 112 Comments

Recent data seem to show that, for the publishers, the growth in the retail ebook market has slowed down or stopped (at least for the moment), while Amazon’s ebook sales apparently continue to grow. The share of the market controlled by the publishing establishment — the Big Five publishers and others — is starting to be […]

Filed Under: Atomization, Authors, eBooks, General Trade Publishing, Licensing and Rights, Marketing, New Models, Self-Publishing, Subscriptions, Supply-Chain Tagged With: "Go Set A Watchman", "To Kill A Mockingbird", Amazon, Apple, Big Five, Donnelley, Google, Hachette, HarperCollins, Hugh Howey, Ingram, Kindle Unlimited, Kobo, KU, Michael Cader, Nook, Oyster, Perseus, PRH, Scribd, United Artists

The publishing business as we have known it is not going away anytime soon

June 11, 2015 by Mike Shatzkin 38 Comments

Regular readers, please pardon me for the unusual length of this post, but it covers a lot of ground that I think is necessary to make the point. A friend who has actually been working fulltime in the book business since I was still in college and who remains active was speculating at BEA about […]

Filed Under: Atomization, Authors, eBooks, General Trade Publishing, Global, Licensing and Rights, Marketing, New Models, Scale, Self-Publishing, Supply-Chain Tagged With: AAP, Amazon, Author Earnings, Barnes & Noble, BookScan, Borders, Codex Group, DBW, Gareth Cuddy, Google, Harry Bingham, iBooks, Ingram, James Patterson, Jane Friedman, John Wiley, Nielsen Market Research, Nook, Publishing Technology, PubTrack Digital, Smashwords, Vearsa

Asking whether Amazon is friend or foe is a simple question that is complicated to answer

March 15, 2015 by Mike Shatzkin 56 Comments

I’ve been invited to join a discussion entitled “Amazon: Friend or Foe” (meaning “for publishers”) sponsored by the Digital Media Group of the Worshipful Company of Stationers (only in England!) and taking place in London next month. I think the answer must be “both”, and I suspect that my discussion-mates — Fionnuala Duggan, formerly of […]

Filed Under: Atomization, Authors, eBooks, General Trade Publishing, Global, New Models, Scale, Self-Publishing, Subscriptions, Supply-Chain, Technology Tagged With: 24Symbols, Aerbook, Amazon, Amazon Prime, Apple, Barnes & Noble, Big Five, Bluefire, Bookmate, Coursesmart, De Marque, Digital Media Group, Encyclopedia Britannica, Finitiv, Fionnuala Duggan, Google, Impelsys, Kindle, Kindle Unlimited, Kobo, London Book Fair, Michael Ross, Nook, Oyster, Page Foundry, Philip Walters, Random House, Scribd, Smashwords, Steve Jobs, Tizra, Waterstone's, Worshipful Company of Stationers

The Digital Book World program this year covers the waterfront of the digital transition for book publishing

December 11, 2014 by Mike Shatzkin 2 Comments

(This is a longer-than-usual Shatzkin Files post reviewing the topics and speakers for the 26 breakout sessions at DBW 2015. It serves as a checklist of “things to think about right now” for book publishers living through the experience of digital change. The entire program is here. We decided not to link to each and every […]

Filed Under: Atomization, Authors, Digital Book World, Direct response, eBooks, General Trade Publishing, Global, Industry Events, Licensing and Rights, Marketing, New Models, Scale, Self-Publishing, Subscriptions, Supply-Chain, Technology, Vertical Tagged With: "Books in the Digital Age", "Breaking the Page", "Merchants of Culture", :Professor John B. Thompson, Adrian Norman, Alex white, Alyson Forbes, Amanda Edmonds, Amazon, Andrea Fleck-Nisbet, Andrew Dorward, Andrew Weinstein, Angela Tribelli, Annie Lowrey, Apex Content Solutions, Ashleigh Gardner, Ashley Gordon, Association of American Publishers, Atria, Barry Eisler, Barry Lynn, Beni Rachmanov, Bianca D'Arc, Bill Kasdorf, Bill McCoy, BISG, Bitlit, Blloon, Bluefire, Bookbub, BookGenie451, Bookmate, Booksource, Booktracks, Brian Murray, Caitlin Friedman, Carlos Carrenho, Carolyn Pittis, Chris Kennealley, Chris Kubica, Chris Palma, Christine Hung, Citia, CJ Alvarado, Clancy Marshall, Content Marketing Institute, Copyright Clearance Center, Curriculet, Dana Beth Weinberg, Daniel Houghton, Dasilva & Phillips, Dave Cramer, David Burleigh, David Vinjamuri, Defined Learning, Dev Chatillon, Diversion, Douglas Stambaugh, Entangled, Enthrill, ePub Direct, Eric Shanfelt, Erica Lazzaro, Evan Schnittman, F+W Media, Fast Company, Fast Forward Labs, Forbes, Foreign Affairs, Frankfurt Book Fair, Full Fathom Five, Gareth Cuddy, George McBride, George McBride Media Group, Google, Greg Ferguson, Hachette, Hannah Harlow, HarperCollins, HarperCollins Christian Publishing, Heather Myers, Heidi Vincent, Hilary Mason, Houghton Mifflin Harcourt, IDPF, Ingram, Intelligent Television, iShook, James Frey, Jane Friedman, Jared Friedman, Jason Pinter, Jason Singer, Jay Lauf, Jeff Dodes, Jeremy Greenfield, Jess Johns, Joe Esposito, Joe Pulizzi, John B. Thompson, John Clinton, Johnjoe Farragher, Jonathan Stolper, Josh Schanker, Judith Curr, Judith Regan, Keith Fretz, Ken Auletta, Ken Brooks, Kensington, Kerry Dyer, Kevin Franco, Keywords Press, Kindle Unlimited, Knewton, Kobo, Kristin Fassler, Laura Hazard Owen, Len Vlahos, LibreDigital, Liz Pelletier, Logical Marketing, Lonely Planet, Lorraine Shanley, Lucas Wittman, Lynda Hammes, Macmillan, Marcello Vena, Marcus Woodburn, Market Partners, Mary Cummings, Matt Shatz, Matthew Cavnar, McGraw-Hill, Micah Bowers, Michael Tamblyn, Mike Perlis, Nathan Maharaj, National Geographic Books, Neal Goff, Neal Shenoy, Neil Jaffe, New America Foundation, New York Magazine, Next Big Book, Niantic Labs, Nielsen Bookscan, O'Reilly, Open Road Media, OverDrive, Oyster, Paul Belfanti, Paul Cameron, Paul Labay, Pearson, Penguin Random House, Perseus, Peter Borland, Peter Hudson, Peter Kaufman, Peter McCarthy, Peter Meyers, Phaidon, Phil Madans, Polis Books, PW, Quartz, Rachel Chou, Regan Arts, Rick Chapman, Rick Joyce, Robin Warner, Sanders Kleinfeld, Sara Domville, Sara Ittelson, Scholastic, Scott Mebus, Scribd, Seth Godin, Simon & Schuster, Simon Allen, Simon Dunlop, Snippet, Spark No. 9, Speakaboos, Steve Zacharius, Sue Fleming, Ted Hill, Thad McIlroy, The New Yorker, The Street, Thomas Leliveld, Thomas Minkus, Tom Allen, Tom Thompson, U.S. News & World Report, Verso Advertising, Vook, Walter Isaacson, Wattpad, Welman Digital, Wiley, Workman, YouTube

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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Recent Posts

  • Running a big publishing house is not as much fun as it used to be
  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
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  • “Automated ebook marketing by Open Road; can anybody else do it?”

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