Quite aside from being stunningly beautiful from top to bottom, New Zealand is unique, a nation of 4-1/2 million English speakers that is not on the way to anyplace else. When you go to New Zealand, you go on purpose. And you arrive on a large boat or a large plane, not by some improvised […]
We’ll see how what I actually learn compares to what I expect to find out
Australia and New Zealand have always been the far outposts of the English-speaking territories for book publishers based in New York and London. But the logistics and economics of managing inventory are very difficult. These countries are across long seas from where US and UK publishers normally warehouse their books. Whatever copies are shipped to […]
Medium publishes a book and gets some big PR
The New York Times carried a story on the front page of its Friday Business section about a book. This book is a novel entitled (appropriately for this piece) “The Big Disruption” by Jessica Powell. Of course, it is about Silicon Valley, which explains its positioning and why Times columist Farhad Manjoo was interested enough […]
Words-to-be-read are losing ground to words-to-be-heard, a new stage of digital content evolution
“Words-to-be-read” must now become a content category, along with still images, video, and audio. Audio includes “words-to-be-heard”. We are in what must be the early stages of a reordering of primacy among these varieties of “content for delivery and consumption”, which is distinguished from “content for interaction”, or the world of “gamified content” along with […]
Lots of Spanish speakers in the United States, but not so much of a book market for Spanish books
Somebody somewhere reported last month that the United States is the home country to the second largest number of Spanish-speakers in the world, after Mexico. Since I am speaking in Madrid to Spanish publishers at the end of May, that seemed like something I should learn more about. The US must be a market. The […]
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