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“The Book Business” is my new book

March 10, 2019 by Mike Shatzkin Leave a Comment

On Tuesday night, March 12, I’ll be enjoying a party thrown by my publisher Oxford University Press at The Strand Bookstore (email [email protected] if you want to come) for “The Book Business: What Everyone Needs to Know”, which I co-authored with Robert Paris Riger. This event follows our delivery of the complete manuscript by about […]

Filed Under: General Trade Publishing, Marketing, Publishing History, Supply-Chain Tagged With: "The Book Business: What Everyone Needs to Know", Connie Sayre, Dan McNamee, Lorraine Shanley, Lucy Randall, Market Partners International, OUP, Oxford University Press, Robert Paris Riger

Special People and Book Publishing

February 12, 2018 by Mike Shatzkin Leave a Comment

It is a safe contention that few people whose primary career motivation is “to get rich” go into book publishing. What attracts folks to our business are other life objectives. Over the six decades I’ve been interacting with publishing professionals, I have come to see that reality as a feature, not a bug. It is […]

Filed Under: Autobiographical, Conferences, General Trade Publishing, Industry Events, Publishing History, Supply-Chain Tagged With: Barnes & Noble, BISG, Book Industry Study Group, Brian O'Leary, climatechangeresources.org, Constance Sayre, Dan McNamee, Dan Weiss, Lena Tabori, Lorraine Shanley, Market Partners International, Martin Levin, Publishing and Media Group, Robert Riger, Sandy Paul, SparkNotes

Kids book publishers need to massage their data to understand where their books are really going

January 20, 2015 by Mike Shatzkin 4 Comments

The day before Digital Book World (which this year was last Tuesday, January 13th), we organize a conference about publishing for young people called Publishers Launch Kids. Because my involvement with juvie publishing over my half century in the business has been relatively cursory, we are fortunate to have recruited our friend, Lorraine Shanley of […]

Filed Under: Digital Book World, eBooks, General Trade Publishing, Licensing and Rights, Marketing, New Models, Publishers Launch Conferences, Scale, Subscriptions, Supply-Chain, Vertical Tagged With: "Wonder", Big Five, BISAC codes, Lorraine Shanley, Market Partners International, MeeGenius, Nielsen Book, Penguin Random House, Publishers Launch Kids, Smarty Pal, Speakaboos

Headliners galore will address Digital Book World 2015

December 18, 2014 by Mike Shatzkin 7 Comments

Half of Digital Book World is delivered to the entire audience from the Main Stage. The speakers for 2015 comprise the most illustrious group we have ever had. The headine is definitely that we have managed to corral both Amazon and Apple speakers for our main stage — a feat we don’t believe any other […]

Filed Under: Authors, Digital Book World, eBooks, General Trade Publishing, Global, Marketing, New Models, Publishers Launch Conferences, Scale, Self-Publishing, Supply-Chain, Technology, Vertical Tagged With: "Googled: The End of the World as We Know It", "Put Me in the Story", "The Innovators", Alloy, Amazon, Amplify, Apple, Atria, Bit.ly, Brian Murray, Content Marketing Institute, David Nussbaum, Google, Harlequin, HarperCollins, Hilary Mason, Houghton Mifflin Harcourt, I See Me, iBookstore, James Robinson, Joe Pulizzi, Jonathan Nowell, Judith Curr, Keith Moerer, Ken Auletta, Kickstarter, Launch Kids, Linda Zecher, Lorraine Shanley, Market Partners International, Matthew Greenfield, Michael Cader, Nielsen Book, Paper Lantern Lit, Rethink Education, Rick Chapman, Russ Grandinetti, S&S, Seth Godin, Sourcebooks, Speakaboos, The New York Times, The New Yorker, Thomas Nelson, Walter Isaacson, Wattpad

“Scale” is a theme everybody in publishing needs to be thinking about, so we’ve made it the focus of our next Publishers Launch Conference

May 8, 2013 by Mike Shatzkin 7 Comments

The overarching theme of our upcoming Publishers Launch Conference at BookExpo America on May 29 is “scale”. I thank my PLC partner, Michael Cader, for urging that we label that as a core concern worthy of being the centerpiece for a day’s discussion. (With that nudge, I identified “scale”, along with “verticalization” and “atomization”, as […]

Filed Under: Atomization, Digital Book World, eBooks, General Trade Publishing, Publishers Launch Conferences, Scale Tagged With: Abrams, Adam Silverman, Aerbook, Alison Uncles, Amazon, Andrea Fleck-Nisbet, Apple, Ben Evans, BookExpo America, Brian Defiore, Brian Napack, Carolyn Pittis, Chicago Tribune, Crown Illustrated, Dan Lubart, David Nussbaum, David Wilk, Defiore and Company, Dorling Kindersley, Doug Stambaugh, Enders Analysis, F+W Media, Facebook, Folio Literary Management, Frederator Books, Google, Hachette, HarperCollins, Inkling, Iobyte Solutions, Jeff Abraham, Jennifer Day, John Wiley, Joseph Craven, Ken Michaels, Lauren Shakely, Lindy Humphreys, Lorraine Shanley, Macmillan, Market Partners International, Mary Ann Naples, Michael Cader, Microsoft, Penguin, Pete McCarthy, Peter Balis, Providence Equity Partners, Quarto Group, Random House, Robert Gottlieb, Rodale, Ron Martinez, Scott Hoffman, Simon & Schuster, Steve Kobrin, Tim Greco, Toronto Star/Star Dispatches, Trident Media Group, Wharton Digital Press, Workman

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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The Book Business: What Everyone Needs to Know

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Recent Posts

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  • Google knocked us out for a couple of days, but we’re back!
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