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“The Book Business” is my new book

March 10, 2019 by Mike Shatzkin Leave a Comment

On Tuesday night, March 12, I’ll be enjoying a party thrown by my publisher Oxford University Press at The Strand Bookstore (email [email protected] if you want to come) for “The Book Business: What Everyone Needs to Know”, which I co-authored with Robert Paris Riger. This event follows our delivery of the complete manuscript by about […]

Filed Under: General Trade Publishing, Marketing, Publishing History, Supply-Chain Tagged With: "The Book Business: What Everyone Needs to Know", Connie Sayre, Dan McNamee, Lorraine Shanley, Lucy Randall, Market Partners International, OUP, Oxford University Press, Robert Paris Riger

Amazon share grows and big publishers make more money

February 26, 2019 by Mike Shatzkin Leave a Comment

The financial reports of the major publishers have been following a pattern for some years now. Sales are about flat but profits have been steadily rising. One explanation for that fact is that the management of the major houses have been diligent about adapting their businesses to the new marketplace configurations or, as the saying […]

Filed Under: Authors, eBooks, General Trade Publishing, New Models, Scale, Supply-Chain Tagged With: "The Book Business: What Everyone Needs to Know", Amazon, Audible, Baker & Taylor, Barnes & Noble, BISG, Book Industry Study Group, Brentano's Bookstore, CreateSpace, Ingram, KDP, Kindle Digital Publishing, Lightning Source, Michael Cader, Oxford University Press, Robert Paris Riger, Senator Amy Klobuchar, The Strand

Changes going on around here

October 5, 2016 by Mike Shatzkin 23 Comments

This post is personal, but it is also business. It’s about the shifts taking place in my personal corner of the publishing world, but which will soon enough touch the marketing of many books. For the past couple of years, I have been building a digital marketing business called Logical Marketing with Peter McCarthy and Jess […]

Filed Under: Autobiographical, General Trade Publishing, SEO, Supply-Chain, Technology Tagged With: "What Everyone Needs to Know", BaseballLibrary.com, David Joseph, Evan Schnittman, Hachette, Jess Johns, Logical Marketing, New York Review of Books, OptiQly, Oxford University Press, Penguin, Peter McCarthy, Random House, Robert Riger, Sportsline, Supply Chain Tracker, VISTA

New data on the Long Tail impact suggests rethinking history and ideas about the future of publishing

June 25, 2014 by Mike Shatzkin 66 Comments

For most of my lifetime, the principal challenge a publisher faced to get a book noticed by a consumer and sold was to get it on the shelves in bookstores. Data was always scarce (I combed for it for years) but everything I ever saw reported confirmed that customers generally chose from what was made […]

Filed Under: Atomization, Authors, eBooks, General Trade Publishing, Marketing, New Models, Scale, Self-Publishing, Supply-Chain Tagged With: B. Dalton, Baker & Taylor, Barnes & Noble, Booknet Canada, Borders, BP Reports, Brentano's, Cambridge University Press, Collier's Encyclopedia, Crowell-Collier, Herfindahl-Hirschman Index, HHI, Ingram, Kindle, Leonard Shatzkin, Lightning, Macmillan Publishers, Marcello Vena, Noah Genner, Oxford University Press, publishing history, RCS Libri, Two Continents, Walden

A brilliant Conference Council helps make a great Digital Book World

June 25, 2010 by Mike Shatzkin 4 Comments

We had a very successful debut annual conference for Digital Book World last January, even though we didn’t conceive the idea until June, put together a group of helpers (which we now call our Conference Council) until July, or draft the initial program until August. This year we’re way ahead of that schedule. We’ve put […]

Filed Under: Authors, Community, Digital Book World, eBooks, General Trade Publishing, Industry Events, New Models, Publishing, Self-Publishing, Supply-Chain Tagged With: Adam Salamone, Association of Booksellers for Children, Baker & Taylor, BISG, Borders, Brian Napack, Cengage, Charlie Redmayne, Copyright Clearance Center, Cory Smith, David Blansfield, David Cully, David Nussbaum, Dominique Raccah, Evan Schnittman, F+W Media, Filedby, Frankfurt Book Fair, GiantChair, Google, Guy Gonzalez, Hachette, HarperCollins, Harvard Common Press, ICM, Ingram Content Companies, Jane Friedman, Joe Esposito, John Ingram, John Schline, John Wiley & Sons, Kaplan, Kate Rados, Ken Brooks, Kobo, Kristen McLean, Larry Norton, Lorraine Shanley, Macmillan, Madeline McIntosh, Maja Thomas, Marcus Leaver, Mark Gompertz, Market Partners International, Matt Mullin, Maureen McMahon, Michael Cader, Michael Cairns, Michael Tamblyn, Open Road, Overdrive Systems, Oxford University Press, Penguin, Persona Non Data, Peter Balis, Peter Clifton, Publishers Marketplace, Random House, Sara Domville, Scott Lubeck, Scott Waxman, Simon & Schuster, Simon Lipskar, Sloan Harris, Smashwords, Sourcebooks, Sterling Publishing, Steve Potash, Ted Hill, THA Consulting, Thomas Minkus, Tom Turvey, Tracey Armstrong, Waxman Agency, Writer's House

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

Follow Mike on Twitter @MikeShatzkin.

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Book Cover: The Book Business: What Everyone Needs to Know

The Book Business: What Everyone Needs to Know

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Recent Posts

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  • Google knocked us out for a couple of days, but we’re back!
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