The Idea Logical Company

  • Blog
  • Speeches
  • Consulting
  • Clients
  • Media
  • About
  • Contact

It is not news to publishers that they have to engage directly with their readers

March 18, 2014 by Mike Shatzkin 40 Comments

Since the merger that has created Penguin Random House, there has been precious little speculation (except by me, as far as I can tell) about what this new behemoth in trade book publishing could do to exploit their scale in new and innovative ways. Their scale advantage is huge. PRH has something in the neighborhood […]

Filed Under: Direct response, General Trade Publishing, Marketing, New Models, Scale, Self-Publishing, Supply-Chain, Vertical Tagged With: 250 Words, Big Five, Book-of-the-Month Club, Bookmarks, Farrar Straus, Hannah Telfer, Holt, Joe Esposito, Literary Guild, Macmillan, Markus Dohle, Osprey, Penguin Random House, Simon & Schuster, St. Martin's, The Bookseller, Thomas & Mercer, Thomas Dunne Books, Tom Weldon, Tor, Tor.com

Peering into the future and seeing more value in the Random Penguin merger

November 26, 2012 by Admin 30 Comments

So now in addition to the Random House and Penguin merger that is being reviewed by governments far and wide, we have the news that HarperCollins is exploring a tie-up with Simon & Schuster in a deal that hasn’t been made yet. That leaves Hachette and Macmillan, among the so-called Big Six, still on the […]

Filed Under: General Trade Publishing, New Models, Publishing History, Supply-Chain, Vertical Tagged With: Amazon, Ballantine, Barnes & Noble, Book-of-the-Month Club, Dell, Doubleday, Fawcett, Hachette, HarperCollins, Laura Owen, Literary Guild, Macmillan, PaidContent, Penguin, Putnam-Berkley, Random House, Simon & Schuster, Sterling, Thomas Nelson, Viking, Zondervan

Subscription models seem to me to be for ebook niches, not a general offer

July 16, 2012 by Admin 32 Comments

Another fledgling ebook retailing venture came through our office this month touting a subscription proposition. I told the entrepeneur “I’m skeptical of the subscription model for ebooks,” and he said, “I know”. We had a great chat, but I’m still skeptical. When I say that, I mean I’m skeptical that a general offering subscription model […]

Filed Under: Direct response, eBooks, General Trade Publishing, New Models, Publishing History, Supply-Chain, Vertical Tagged With: Angry Robot, Audible, Baen Books, Book-of-the-Month Club, continuity series, Discover a New Love, Disney Digital Books, Dzanc, F+W Media, Harlequin, iTunes, Literary Guild, Netflix, O'Reilly, Osprey, Pearson, Recorded Books, Safari, Sesame Street eBooks, Sourcebooks, Spotify, TED conferences, The Atavist, Time-Life Books

The old publishing value chain got twisted a bit last week

May 8, 2011 by Mike Shatzkin 20 Comments

Although the value chain in trade publishing for the last century has, for the most part, kept retailers between publishers and consumers and kept publishers between retailers and authors, that has never been 100% true. Doubleday covered the whole value chain in the 1950s, when it not only owned the Doubleday Book Shops and the […]

Filed Under: General Trade Publishing, New Models, Publishing History, Supply-Chain Tagged With: B. Dalton, Barnes & Noble, Bookish, Borders, Brentano's, Copia, David Houle, Doubleday, Doubleday Book Shops, Evolution Shift, F+W Media, GoodReads, Google, Hachette, Holtzbrinck, Houghton Harcourt, Ingram, Kindle, Kobo, Library Thing, Literary Guild, Macmillan, Montlake Romances, Penguin, Pub It, Simon & Schuster, Sterling, The Shift Age, Tor.com, Walden

Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

Follow Mike on Twitter @MikeShatzkin.

Interview with Mike Shatzkin

Book Cover: The Book Business: What Everyone Needs to Know

The Book Business: What Everyone Needs to Know

Sign Up

Get The Shatzkin Files posts by email.

Search

Recent Posts

  • How book publishing has changed in recent decades and the puzzling question of what comes next
  • Doubts about the Department of Justice’s objection to the PRH acquisition of S&S
  • Every publishing strategy should start with Amazon and Ingram
  • Why books are different and why enterprises will be discovering they should be issuing them
  • “Enterprise self-publishing” is coming: the third great disruption of book publishing since the 1990s
  • “The Family Business” is Ingram: the global infrastructure for the book industry
  • Amazon has done so many smart things that some of the best ones get forgotten
  • Remembering Jim Haynes, the man with more friends than anybody else
  • Thoughts about what Covid and 2020 mean for book publishing
  • Introducing ClimateChangeResources.org, organizing and contextualizing the challenge we all face

Archives

Categories

  • Atomization
  • Authors
  • Autobiographical
  • Baseball
  • Chuckles
  • Climate Change
  • Community
  • Conferences
  • Digital Book World
  • Direct response
  • eBooks
  • Enhanced ebook university
  • General Trade Publishing
  • Global
  • Industry Events
  • libraries
  • Licensing and Rights
  • Marketing
  • New Models
  • Politics
  • Print-On-Demand
  • Publishers Launch Conferences
  • Publishing
  • Publishing History
  • rights
  • Scale
  • Self-Publishing
  • SEO
  • Speeches
  • Subscriptions
  • Supply-Chain
  • Technology
  • Unbundling
  • Uncategorized
  • Vertical

Recent Posts

  • How book publishing has changed in recent decades and the puzzling question of what comes next
  • Doubts about the Department of Justice’s objection to the PRH acquisition of S&S
  • Every publishing strategy should start with Amazon and Ingram
  • Why books are different and why enterprises will be discovering they should be issuing them
  • “Enterprise self-publishing” is coming: the third great disruption of book publishing since the 1990s

Search

Archives

Categories

  • Atomization
  • Authors
  • Autobiographical
  • Baseball
  • Chuckles
  • Climate Change
  • Community
  • Conferences
  • Digital Book World
  • Direct response
  • eBooks
  • Enhanced ebook university
  • General Trade Publishing
  • Global
  • Industry Events
  • libraries
  • Licensing and Rights
  • Marketing
  • New Models
  • Politics
  • Print-On-Demand
  • Publishers Launch Conferences
  • Publishing
  • Publishing History
  • rights
  • Scale
  • Self-Publishing
  • SEO
  • Speeches
  • Subscriptions
  • Supply-Chain
  • Technology
  • Unbundling
  • Uncategorized
  • Vertical

Recent Posts

  • How book publishing has changed in recent decades and the puzzling question of what comes next
  • Doubts about the Department of Justice’s objection to the PRH acquisition of S&S
  • Every publishing strategy should start with Amazon and Ingram

Pages

  • Blog
  • Consulting
  • In the Media
  • Clients
  • About Us

Follow Mike

  • Facebook
  • LinkedIn
  • Twitter

Search

Copyright © 2022 · eleven40 Pro Theme on Genesis Framework · WordPress · Log in