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Where the Web Is Taking Us: The Inevitable Future and the Publisher’s Role In It

May 29, 2008 by Mike Shatzkin Leave a Comment

The basic premise under which we’re operating here, I’ll summarize for those of you have never heard or read my work before, is that horizontal, format-specific media entities are oh, so 20th century, and won’t work very deep into the 21st. The reason for that is the web, which almost forces vertical organization. Horizontal presentations across subject matter — like CBS, Random House, or The New York Times — were the products of a capital-intensive, limited-distribution universe

Filed Under: Speeches Tagged With: Amazon, AuthorHouse, B2B, Baker & Taylor, Barnes & Noble, BEA, Berrett-Koehler, Blackberry, blog, Borders, CBS, eBooks, Facebook, Google, Harlequin, HarperCollins, Hay House, horizontal, Ingram, iPhone, Kindle, LibraryThing, Lulu, McGraw-Hill, MySpace, Ning, O'Reilly Media, Print-On-Demand, Random House, RSS, Shelfari, Simon & Schuster, television, The Long Tail, Twitter, verticles, XML, YouTube

The Future of Books for Publishers and Booksellers

May 7, 2008 by Mike Shatzkin 1 Comment

There is a big picture and a long arc within which our day-to-day activities are taking place. The 20th century consumer media were horizontal in their subject matter — that is, very broad — and format-specific. In the States, that means entities like CBS or NBC in television, The New York Times, or Random House. All of these companies provide content across the full range of human subject interests, but they pretty much stick to their formats: broadcast, newspapers, and books, respectively

Filed Under: Speeches Tagged With: Amazon, B2B, Baker & Taylor, Barnes & Noble, Berrett-Koehler, BookSearch, BookSurge, Borders, CBS, Chelsea Green, DAD, DRM, eBooks, Espresso, Google, Hachette, Harlequin, HarperCollins, horizontal, Ingram, iPod, iTunes, Kindle, LibraryThing, LibreDigital, Lightning, Lightning Source, Lingua Franca, metadata, Microsoft, MySpace, NBC, On Demand Books, ONIX, Open Social, Print-On-Demand, Random House, Rodale, SharedBooks, Simon & Schuster, Sony, television, The Long Tail, verticle, Wikipedia, XML

The Digital State of Play in the US

April 16, 2008 by Mike Shatzkin Leave a Comment

…in the 21st century, the net is flipping this on us. The net tends to self-organize us by subject niche, so the eyeballs and human bandwidth are linked to the niches, which are vertical, not horizontal. And because web interaction is about file exchanges, format specificity is meaningless. The file can hold text, art or photographs or other graphics, animation, moving images, sound, games, or code that helps us combine, sort, or tag things

Filed Under: Speeches Tagged With: Amazon, Apple, Audible, B2B, B2C, Barnes & Noble, Bookreads, BookSurge, Borders, CBS, Content Reserve, DAD, eBooks, Facebook, Hachette, Harlequin, horizontal, Ingram, International Digital Publishing Forum, iTunes, Kindle, libraries, LibraryThing, LibreDigital, Lightning, Market Publishers, Microsoft, Mobi, MySpace, Open Social, OpenSocial, Paml, Penguin, Print-On-Demand, Quamut, Random House, SharedBook, Shelfari, Simon & Schuster, Sony, SparkNotes, verticle, XML

End of General Trade Publishing Houses (Completely Retold)

January 22, 2008 by Mike Shatzkin 1 Comment

I am not predicting that everybody will read on screens. You probably know that I’m a fan of the Kindle and perhaps you know that I’ve been an avid ebook reader on a Palm for almost 10 years. But I’ve learned that other people’s attachment to paper is greater than mine. And anyway, it would be a good thing for general trade publishers if there were more screen takeup; it would mean keeping the readers for their content and not necessarily any loss in margin

Filed Under: Speeches Tagged With: Abrams, Amazon, B2B, BEA, blog, Bowker, CBS, Facebook, Google, HarperCollins, horizontal, iPod, Kindle, LibraryThing, Market Partners, McGraw-Hill, MySpace, Neilson, New York Times, O'Reilly Media, Palm, Powell, Print-On-Demand, Publishers Marketplace, Publishers Weekly, Random House, RSS, SharedBook, Shelfari, Sony, Sourcebooks, television, Twitter, verticle, Wikipedia, Wiley, Workman, XML, YouTube

Publishing and Digital Change: The Implications for the Book Business in Australia

July 17, 2007 by Mike Shatzkin Leave a Comment

…even though we’ve seen our business get tougher in many ways, some of the predictions made at the turn of the century for big changes in this decade, such as disruptive ebook takeup, just haven’t come true. The book business has, arguably, been less affected than any of the other major media by digital change. Or maybe I shouldn’t say “arguably.” Maybe I should say “apparently.” And CERTAINLY I should say “so far.”

Filed Under: Speeches Tagged With: Adobe, Amazon, Baker & Taylor, Barnes & Noble, BEA, bLink, Booknet Canada, BookScan, Bookseller + Publisher, BookSurge, CD, codeMantra, craigslist, DAD, DAP, DAR, DRM, eBay, eBooks, Edwards Brothers, Espresso, Gannett, Google, Hachette, HarperCollins, Holtzbrinck, horizontal, Indigo, Ingram, International Digital Publishing Forum, iPhone, iPod, iRex, Kindle, libraries, Lightning, Macmillan, McGraw-Hill, Microsoft, Mobi, Mobipocket, MySpace, NetGalley, New York Times, O'Reilly Media, Palm, Powell's, Print-On-Demand, Random House, RFID, RSS, Scribe, Sony, television, Time Inc., University of Chicago, Value-Chain International, verticle, Waterstone, Wiley, YouTube

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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