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Ten Years Ago Amazon Started A Revolution and It Just Gave Me a Very Good Month

November 30, 2017 by Mike Shatzkin 1 Comment

Ten years ago, Amazon released the first Kindle device. There had been electronic book reading devices before the Kindle and, indeed, the Sony ereader was actively in the market when Kindle arrived. (Others, like Rocketbook and Softbook, had perished for lack of interest.) Kindle and Amazon succeeded where others failed for several reasons. First and […]

Filed Under: Autobiographical, eBooks, General Trade Publishing, Licensing and Rights, New Models, Publishing History, Self-Publishing Tagged With: "The View from Section 111", "When the Knicks Became Champs", Amazon, Apple, Barnes & Noble, Diversion Books, iBookstore, iPad, iPhone, Kindle, Kobo, Nook, Prentice-Hall, Scott Waxman, Shatzkin Files, Simon Collinson

Dick McCullough was a great client for me, a great boss for many, and a great guy for everybody

June 18, 2017 by Mike Shatzkin 7 Comments

I hadn’t seen Dick McCullough, who was my most-fun-to-work-with client of all time and the best leader I ever met in the corporate world, for at least a few years when I got a phone call from him at 7pm last New Year’s Eve. He was calling to tell me that he had just had […]

Filed Under: Autobiographical, General Trade Publishing, Publishing History Tagged With: ABA Convention, Charles Ellis, Crowell-Collier, Dan McNamee, Dick McCullough, George Stanley, Harry McCullough, Jess Johns, John Wiley, Leonard Shatzkin, Macmillan, Michael Bennett, Peter Clifton, Peter McCarthy, Rich Freese, Scribners, Stewart Wolpin, Teresa Hartnett, Warren Sullivan

Changes going on around here

October 5, 2016 by Mike Shatzkin 23 Comments

This post is personal, but it is also business. It’s about the shifts taking place in my personal corner of the publishing world, but which will soon enough touch the marketing of many books. For the past couple of years, I have been building a digital marketing business called Logical Marketing with Peter McCarthy and Jess […]

Filed Under: Autobiographical, General Trade Publishing, SEO, Supply-Chain, Technology Tagged With: "What Everyone Needs to Know", BaseballLibrary.com, David Joseph, Evan Schnittman, Hachette, Jess Johns, Logical Marketing, New York Review of Books, OptiQly, Oxford University Press, Penguin, Peter McCarthy, Random House, Robert Riger, Sportsline, Supply Chain Tracker, VISTA

An obituary last week reminded me of some family history we are proud of

December 29, 2015 by Mike Shatzkin 2 Comments

Normally what is written here is about publishing’s present with a look to its future. An obituary notice last week recalled some personal family history about publishing’s past and shed some light on how much has changed in the past six decades. It’s publishing history from a highly personal point of view, but it seems […]

Filed Under: Autobiographical, General Trade Publishing, Publishing History Tagged With: Amistad Press, Charles F. Harris, Doubleday, Ed Simmons, Eleanor Shatzkin, HarperCollins, Howard University Press, Karen Shatzkin, Leonard Shatzkin, Nance Shatzkin, Urban League

Everybody in Hollywood Needs an eBook Strategy

May 14, 2012 by Mike Shatzkin 16 Comments

As a result of spending my college days at UCLA, I had a handful of contacts in the Hollywood community when I came back East to live in 1969. When I started becoming familiar with New York publishing in the 1970s, I found myself, on occasion, shopping movie or TV tie-in projects. Armed with a […]

Filed Under: Authors, Autobiographical, Conferences, eBooks, General Trade Publishing, Licensing and Rights, Publishers Launch Conferences, Publishing History, Self-Publishing, Supply-Chain Tagged With: "All in the Family", "Casablanca", "Cotton Candy", "Film/TV-to-Book", "Nightmare on Elm Street", "Seinfeld", ABC Video Books, Amanda Hocking, F+W Media, Hollywood, Hyperion, Michael Fabiano, NBC Publishing, Ron Howard, St. Martin's, Story World, UCLA, Warner Brothers Digital Distribution

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Mike Shatzkin

Mike Shatzkin is the Founder & CEO of The Idea Logical Company and a widely-acknowledged thought leader about digital change in the book publishing industry. Read more.

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Recent Posts

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  • Google knocked us out for a couple of days, but we’re back!
  • When a publisher might not do as good a job as a self-publishing author
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  • “Automated ebook marketing by Open Road; can anybody else do it?”

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